How to Follow up

Following up is the most crucial part after any meeting. This is where you get more opportunities to get roles from the client if you did not get them the first-time round. 

• Before you leave any meeting, agree on the next stage with the client. This might be to go through the roles they are recruiting for and how they are getting on in general and if they had a good weekend. 
• It is crucial that you conduct the follow up phone call at the agreed time and date or even at an earlier date than agreed to prevent other agencies from ringing and undercutting the fees you had previously agreed.  This happens more often than you would expect and will leave the client with a negative first impression resulting in them leaving you on the back foot. 
• When you follow up you still might not get anywhere, but do not let this dishearten you. You need to remain persistent and build a rapport. When a great rapport has been built this is when the client will be ready to give you the opportunity of recruiting for them. A lot of clients will try and test you first by giving you the odd role you will struggle to fill, however once they trust you and understand you are working diligently on their behalf, more doors will open.
• If you have remained persistent, developed a good level of rapport and the client is still not providing you with any work, send out a little goodie bag filled with merchandise (PENS, WATER BOTTLES, BOOKS) – this is always a winner!! By doing this you are breaking down any other barriers they may have. Having a good range of merchandise and thinking outside of the box is the difference between YOU and any other agency out there.

How often you follow a client up is all dependent on what vibe you get from them and what they say to you. For example, the client might say “I don’t have any roles that need covering this week I will be in touch when I do” this might sound great, but they probably will not ring you. You must be persistent and chase for the roles. If you feel like you are ringing the client to much, then maybe resort to emailing them